saleOk, having spent most of my working days mall hopping in Jakarta, I found an inconvenient truth. Indonesians love their discount shopping spree… every malls I’ve visited had a discount program of some sort. Either a midnight sale, promotion area for the so called “branded” sale, department store sales, buy one get one, use “so and so” card and get another added discount, or even a proposed 50% and up to 70% sale for the whole mall during Christmas and New Year shopping season. True that everybody loves getting a good quality item for a bargain, even some expert comments from the people at the seminar I attended suggested a room full of mall employees, in this time of crisis they can depend on the big red “SALE” sign to get through.

(lagi…)